Less Rap, Let’s Rave – The Santa Cruz Music Festival 2018

Festivals

Every post-festival Monday always has me in my feelings about the worthiness of #FestivalLife, but here it is, Wednesday, convinced I was delusional because, YES, I am still very much all about it. That being said, the 2018 Santa Cruz Music Festival was a huge success, and having been to the festival last year, I can confidently say, each year is getting better and better.

Despite the light rain, the #SCMF brought together a versatile group of people. Everything from seasoned yogis to hipster millennials, to families, street faire enthusiasts, students, rave babies, foodies, hip-hoppers, and indie rockers. Downtown Santa Cruz was quite literally host to every type of festival-goer. It’s easy to bring together all the same kind of people, so by way of festival code, a huge virtual round of applause goes out to the organizers behind the #SantaCruzMusicFestival for entertaining such a diverse crowd.

If you only went for the Hip-Hop, you’re probably disappointed. Big name headliners like Ghostface Killah, Scarab (of Living Legends), and Smoke DZA took up less than two hours of the two-day show. And while practically every Electronic artist incorporated some Hip-Hop into their sets, most of the “real” Hip-Hop fans wanted less rave stuff and more rap stuff.

Author’s Note: the sarcastic use of “real” when referring to Hip-Hop simply refers the older Gen Y crowd who doesn’t support the evolution of Hip-Hop; and who seem to think the music created during their prime is ultimately the best thing to have ever happened. Also, they hate rappers with the prefixes “Lil” or “Yung” and preach about “hype”.

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Scarub of Living Legends

For many, the true gems are hidden in the earliest sets at the smaller venues. The lesser-known acts and up-and-coming artists are the ones really driving the crowd.  Speaking of, I had the pleasure of meeting with The Rellies, a Hip-Hop duo from Santa Cruz and Maui who performed inside Streetlight Records on Sunday. They brought out Dave Steezy (of HBK) and went level-10 hyphy on us.

I’ve picked out some of my favorite tracks from The Rellies for you to get on:

If you like them, give ’em a follow!

If you listened to A Vibe Called West last week, you’d know that Pure Powers’ killed his set on Saturday (yes—we predicted it). Last year’s headlining acts were all squeezed into the big, but small Catalyst so the festival’s transition to the Civic Auditorium was much needed. It allowed us all to enjoy the show without being too close to the people dancing beside us, while also leaving plenty of space for people with a larger personal bubble in the back.

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Pure Powers

There’s a video out now for my current favorite Pure Powers song,  which is phenomenal live BTW, check it out:

Other Santa Cruz Music Festival Highlights include:

  • Bigger festivals charge $12-16 bucks a beer, but the venues participating in this year’s #SCMF sold regularly priced (and often, locally brewed) beer which made my pockets (and taste buds) smile.
  • I lost my phone in the VIP area (because I saw pizza and was immediately distracted) and thanks to the wonderful ladies at the CloutKing table, I got it back along with a dope CloutKing t-shirt. You should get yourself one too!
  • Icing on the cake for me: adding more really cool people to my network of  #FestivalFamily ❤ Thank you!
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The Grand Finale – Mr. Carmack

 

03/07/2018 10:00PM to 02:00AM – #SCMF Pure Powers Interview

Playlists

10:03PM SOBxRBE “Paramedic! ft. Kendrick Lamar” from “Paramedic! ft. Kendrick Lamar”
10:05PM Jay Rock “King’s Dead (ft. Kendrick Lamar, Future & James Blake)” from “Black Panther, The Album” (2018)
10:08PM ALLBLACK “Allwhite ft. DTB” from “Allwhite ft. DTB” Local
10:11PM Kodak Black “Roll In Peace (Ft. Xxxtentacion)” from “Project Baby 2” on Atlantic Records
10:16PM KO “Dream$” from “Dream$” Local
10:20PM Drakeo The Ruler “Out the Slums (feat. 03 Greedo)” from “Out the Slums (feat. 03 Greedo)”
10:22PM Retch “Pop Me a Pint” from “Still Up” on Fast Money distributed by TSR
10:25PM Rocky Banks “Don’t Talk Nice To Me Now” from “Don’t Talk Nice To Me Now”
10:30PM Franco$ & Clyde Shankle “The Rockies (prod. Ian Mckee)” from “The Rockies (prod. Ian Mckee)” Local
10:35PM Julia Lewis “Potential (ft. Rexx Life Raj, Ciscero & Mikos Da Gawd)” from “Potential (ft. Rexx Life Raj & Ciscero)” Local

@PurePowersMusic Interview

10:37PM Pure Powers “Love Somebody” from “Love Somebody – Single” on Pure Entertainment
10:45PM Pure Powers “Don’t Wanna Go” from “Don’t Wanna Go – Single” on Pimp Hop Records
10:57PM Pure Powers “I Can” from “I Can”
11:13PM EXCLUSIVE Pure Powers “Wouldn’t Change (feat. Nina Porter)” from “Wouldn’t Change (feat. Nina Grae) – Single” on Pure Entertainment
11:15PM Pure Powers “It’s Happenin'” from “It’s Happenin'”

End Interview

11:21PM Flammy Marciano “Run it Up” from “Run It Up”
11:23PM Mathius Young “Stylist” from “Stylist”
11:27PM Dirtbag Dan x AllDayDirt x Trizz x L8NITE “What I’ve Done” from “DBD Show EP” Local
11:32PM Rich The Kid “Plug Walk” from “Plug Walk – Single” on Rich The Kid / (TDE/ISR PS)
11:33PM Nef The Pharaoh “Mobbin (prod. DJ Fresh)” from “Mobbin (prod. DJ Fresh)” Local
11:35PM Audio Push “Pump Fake (Prod by Price & VNSN)” from “pump fake (Prod by Price & VNSN)”
11:40PM Hugh Augustine “Blank Check (feat. Ray Wright)” from “Dubious” on The Order Label
11:47PM Khalisol “Lemonade ft. Jasper” from “Lemonade ft. Jasper”
11:48PM Matt McGhee “Travail” from “Travail – Single” on dtla records
11:55PM Caleborate “Soul (Remix) [feat. Big K.R.I.T.]” from “Soul (Remix) [feat. Big K.R.I.T.] – Single” on TBKTR Local
11:59PM Khary “Wifi (prod. Calev)” from “Wifi (prod. Calev)”
12:06AM Kasey Jones “@ Me (feat. Matt McGhee)” from “Get Well Soon” on dtla records
12:11AM T. Carriér “Schedule (feat. Beejus) prod. Cal-A” from “Twenty” on Black Money Music Group Local
12:16AM J.I.D. “Never” from “The Never Story”
12:23AM Drakeo The Ruler “Fuck being Humble (feat. Yatta)” from “Fuck being Humble (feat. Yatta)”
12:25AM Majik “Never Change” from “Never Change”
12:29AM The Cool Kids “T.D.A. (feat. A-Trak, Reese LAFLARE & Larry June)” from “Special Edition Grandmaster Deluxe” on Propelr Music / Cake
12:33AM Rob $tone “Chill Bill (Remix) [feat. D.R.A.M., Denzel Curry & Cousin Stizz]” from “The RCA-List” on RCA Records Label
12:38AM Jay Rock “Vice City (feat. Black Hippy)” from “90059+” on Top Dawg Entertainment
12:44AM ScHoolboy Q “THat Part (feat. Kanye West)” from “Blank Face LP” on UMGRI Interscope
12:50AM Duckwrth “Bernal Heights” from “Bernal Heights – Single” on Them Hellas
12:55AM BROCKHAMPTON “Boys” from “SATURATION I”
01:00AM Chuuwee “Grand Master (feat. Casual D)” from “Sabbath” on Below System Records
01:02AM SOBxRBE (Slimmy B) “Don’t Lie to Me” from “Don’t Lie To Me” Local
01:05AM ALLBLACK “Collarbone (feat. Lulbearrubberband)” from “KimSon” on Play Runners Association Local
01:11AM Rexx Life Raj “2Free (Prod. Mikos Da Gawd)” from “Father Figure 2: Flourish” (2017) on Rexx Life / EMPIRE Local
01:13AM Johnny Clouds “Oh Wow (prod. Engelwood)” from “Oh Wow (prod. Engelwood)”
01:16AM Leaf “Gone” from “Gone” (2017)
01:18AM Vanjess “Through Enough (feat. GoldLink)” from “Through Enough (feat. GoldLink) – Single” on Keep Going
01:22AM Soriano “Boss Moves” from “Boss Moves”
01:26AM Mondre M.A.N. “Helen Keller” from “Helen Keller – Single”
01:32AM EARTHGANG “Red Light (prod. Anonxmous)” from “Red Light (prod. Anonxmous)”
01:35AM Angelo Mota “Internet” from “Internet – Single” on Crystal Avenue
01:38AM Tiron & Ayomari “Wzup! (feat. Jack Davey)” from “WET: The Wonderful Ego Trip” on The Cafeteria Line
01:43AM Supa Bwe “Down Comes the Spaceman (feat. Saba)” from “Finally Dead” on Freddy Got Magic / EMPIRE
01:48AM Deante Hitchcock “Wide Open (ft. Goldlink)” from “Eyes Wide Open (ft. Goldlink)”
01:49AM Alex Wiley x Mick Jenkins x Azizi Gibson “Like MacGuyver” from “Like MacGuyver”
01:55AM Half-A-Mil “Eric Wright (ft. Jay305)” from “Eric Wright (ft. Jay305)”